How to design Biodegradable Paper Bags for commercial bags

How to design Biodegradable Paper Bags for commercial bags

 

Commercial bags are different from the general concept of packaging, with strong mobility, as a mobile "publicity material", has become an effective means for enterprises to promote themselves.

 

Classification of commercial bags

According to the different uses, commercial bags can be divided into commemorative type, advertising type, special type, gift type. Commemorative commercial bags are most common at exhibitions and special events. These bags can not only reflect the organizer, but also better promote the exhibitors. Advertising commercial bags are made by the manufacturer, mainly highlighting the manufacturer's logo, name, slogan, and so on, and with bright colors. This kind of commercial bag with product distribution, or through the form of trade fairs, conferences and other forms of transmission to people's hands, is also a commonly used means. Special commercial bags are universal, such as the bags printed in major shopping malls, which only show the logo, name, address, telephone, etc., applicable to all kinds of goods in the shopping mall, which can make the reputation of the shopping mall more popular. Some publishing units also have similar bags, which appear in the book market, new book release day and other occasions.

 

With the rapid development of the gift industry, there have been a variety of gift paper, gift bags, and paper gift commercial bags of different specifications on the market, which not only meet the market demand, facilitate people's lives, but also play the role of conveying feelings and meaning.

 

Commercial bag handling techniques

Commercial bag design belongs to the graphic design, the image performance is not flat, concrete deformation. Semi-abstract, abstract, etc., a graphic with a variety of expression techniques, a composition of multiple creative, a creative variety of applications. No matter what kind of expression method is adopted, propaganda should be achieved in the end. Establish the purpose of enterprise and product image.

 

1. Painting form expression technique

The application of painting forms is the most common in the design of commercial bags, whether it is painting, freehand painting, watercolor painting. Crayon drawing. Spray painting, or stick figure, cartoon, etc., can well express the role and style of commercial bag carrying. Painting form expression technique is suitable for department store. Food stores, clothing stores and exhibitions. The commercial bag designed by this method of expression is not only prominent in theme, bright in color, but also full of interest and meaning.

 

2. Photographic form expression techniques

The use of photography works to design commercial bags is simple and can achieve good results. Photography works can be single, or can be multiple collages; It can be advertising photography, it can also be movie stills, star photos. The photographic form expression technique is suitable for department stores, advertising companies, gift shops, clothing stores and other occasions.

 

3. Calligraphy form expression techniques

The use of text is an important form in commercial bag design. The position of the font, the variation of the font, the contrast between the font color and the background color, etc., are particularly important, even for simple monochrome designs. Calligraphy form expression technique is a seemingly simple design technique, but it is not easy to obtain outstanding design effect, because it is necessary to make the monotonous text look simple and lively and fresh after combination, which is inseparable from the unique concept and color application of the designer.

 

4. Enterprise logo form expression techniques

This is a direct expression of the image of each business enterprise. Commercial bag design, especially the bag design in the form of a logo, can only have one logo, can also be repeated to design multiple logos, or the logo has a regular arrangement as a background, or change the color of the logo, using different texture of the background. Strive to be harmonious in the collocation of colors, and strive to be prominent in unity.

 

5. Pattern form expression technique

The use of color, color block segmentation and flowers and other concrete or abstract pattern design of commercial bags is not only full of novelty and sense of The Times, but also a unique expression technique. The pattern form of expression is also suitable for department stores, exhibitions, art galleries and other occasions. The design should master the color complement, contrast relationship and partition proportion, the pattern should be concise, and the text should be placed appropriately. [next]

 

Commercial bag pre-press design points

In the design of commercial bags, we should not only consider the ideological, authenticity, artistry of advertising performance, but also take into account the characteristics of the printing process, so as to improve the performance of advertising. The following issues should be noted when designing commercial bag before printing.

 

1. The opening number of the paper
Not open the number of design drafts, no matter how good, will also cause paper waste. Therefore, it is best for designers to have a paper opening table at hand for reference at any time.

 

2. Types of paper
In the design of commercial bags should pay attention to the appropriate selection of paper types, such as color printing commercial bags can choose single-sided coated paper, paper quantity can be lower. In addition, the clever use of different paper surface texture effect, according to the different design content and choose cloth paper, egg paper, smooth paper, etc., in order to achieve better design and publicity effect. Many commercial bags are used outdoors, in addition to choosing durable high-quality paper, printing should also pay attention to the use of high-quality ink that is not easy to fade.

 

3. Image processing
To prepare the picture for plate making, the size of the design manuscript should be scaled up or down according to the size of the original manuscript. According to the design needs, the unnecessary content in the picture is cropped or hollowed out.

 

4. Color design
Designers should have a printed chromatogram on hand for color selection, and design colors should be yellow and magenta as far as possible. Green, black four color combination, less spot color, so as not to increase the cost. In the design should also avoid using a large area of dark color as the background color.

 

5. Text design
Avoid italics and small text when designing text; The small size of the imitation Song character should not be used: the size of the black character should not be too small. In addition, the text on the light background color should not be designed as anti-white characters, and the text color on the dark background color should not be too dark.

 

6. Match with post-press processing
In the design of commercial bag should also consider the requirements of post-press processing, such as the surface of the commercial bag to be coated, in the design should try to avoid using a large area of dark color as the background color, so as to avoid the bubble generated during the film coating process is too obvious, affecting the beauty of the commercial bag.