Professional knowledge that printing practitioners must know

Professional knowledge that printing practitioners must know-Printed documents

                                                                                                                                    2020.12.09

        Nowadays graphic designers pay too much attention to renderings and neglect the effect of landing. Due to their ignorance of printing process and paper material, renderings are far from the actual product. In fact, printing is a very interesting thing. It is like experimenting in a laboratory to understand the characteristics of different materials and keep trying to experiment with the material technology that best suits your design.

1. Printed documents

        At present, PDF is the most convenient file format for communication between customers, printing houses and colleagues. The formats of advertisements and media files submitted to newspaper and magazine publishers are also based on PDF, and the final output files of the printer are also high-resolution PDF file.

        Adobe's Acrobat, InDesign, Illustrator can save PDF files. In order to avoid repeatedly modifying the file settings to affect the design process, what needs to be done before starting the design is to optimize the compression program with the predefined settings. In Indesign, click PDF Preset→Print Quality. After customizing the PDF settings, click File→Export, select the .PDF format, and set the cropping, bleeding, and printer registration marks in a pop-up window. Check the file settings again in Acrobat to make sure they are correct.

If you are using InDesign to arrange your books, remember to select the "page" option when exporting the file instead of "spread". Export each P separately so that the printing shop can help us make up.

        Font embedding is something that careless designers must keep in mind. If the font cannot be embedded, it is usually because it is omitted in the folder or restricted by the printing house. So after opening, the font will be replaced. If you The design is a floral style, and when printed out, it becomes a traditional Song style, which is sad. So remember to embed fonts when exporting files. The preflight check function in InDesign and AI can help us avoid errors.